The Itis Revealed - Paperbackby Curtis Price (Author) The Itis Revealed is a hard hitting examination of the debilitating effects the sugar industry has had on the Western world for centuries, from the slave trade, which was primarily fueled by sugar cane production, to the current health issues today, this book is part historical fact, part science, and part memoir. Taken from the authors own lessons learned during his journey to develop cleaner living habits, this is a must