A Semiotics of Muslimness in China - Hardcoverby Ibrar Bhatt (Author) This Element examines the semiotics of Sino Muslim heritage literacy in a way that integrates its Perso Arabic textual qualities with broader cultural semiotic forms. Using data from images of the linguistic landscape of Sino Muslim life alongside interviews with Sino Muslims about their heritage, the author examines how signs of 'Muslimness' are displayed and manipulated in both covert and overt means in different contexts. In